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How Social Media Marketing Can Help Your Business

Digital technology has revolutionized the way consumers interact with businesses. This has created a very competitive market. The ability to track user data allows marketers to increase brand recognition, boost sales, and drive traffic to websites through social media marketing (SMM) which is a type of direct marketing that is based on the interaction between a customer and a the business. This is a place that businesses can humanize their persona in a distinctive way that customers are able to be able to relate to.

Emily C.

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